How to promote your website

[Tellos Athenaios]

And what exactly is it doing? Makes it easier for search engines to look for it?

Any ideas where sponsored links can be made and also publicity banners can be installed? (online I mean)

SEO is about gaming the "page ranking" algorithm a search engine uses to rate your site against a given set of keywords. That is if you search for "puppy" the page ranking algorithm tries to ensure that sites "about" puppies end up higher (closer to the #1 spot) than sites "about" kittens. This is fairly complex heuristics, so your chances of doing much to influence your page rank are very slim unless you (a) cough up money so they make it a sponsored link; or (b) have a site with a very large volume (of traffic). Option (a) is equivalent to plain old advertising; and I don't know about others but for me I always ignore the sponsored links since they are hardly ever about what I am looking for anyways.

[edyzmedieval]

Sounds good, but I don't want to pay for something which won't bring good traffic and implicitly more sales towards the company. The traffic rankings indicate around 15 new visitors each day, and that's clearly not enough.

Any other options?

[LeftEyeNine]

Paying Google is your best shot. Simple.

All assuming that your website is user-friendly.

[Beskar]

Post your site address, which could help people see if there are any problems, etc.

[Fragony]

What's your trade, that would be a nice start.

Anyways, facebook, free and a broad base.