That is actually a very cool idea, using a scripted merchant to provide income AND name the fort. It would be an odd mechanic though if the Lusotannan can get as much out of a PSF/city in the Levant as the Arche or Ptolemioi

I was speculating on provinces mostly from a gameplay point of interest as provincial capitals will still be the main goal for the AI and most players. For example, if the Ptolemioi lose a few provinces maybe we are less likely to see a Yellow Death, what will be the natural expansion point for the Areukioi, etc.