One trick the Brady lobby used in the 80s and early 90s, before the internet was widely available and people could find federal statistics on their own, was to include people up to the age of 24 as "youths" i.e. "children" and not factor out criminal-on-criminal activity, thus coming up with stats to pull the heartstrings like " a child is shot every 10 minutes in the USA." It also included suicides.
Guns = more gun crime is a no brainer. But based on the reactions of the general public, I would say the vast majority of Americans see it as a Few ruining it for Everyone Else and they won't be baited by bogus stats. The anti-gun lobby would have people believe that in order for a gun top be an effective deterrent/use against crime, that there has to be a gunshot, a bullet and blood, when in fact a guy walking into his backyard with a shotgun and scaring away a pack of burglars does not go into any sort of database. You see these stoeis in the news all the time, yet they aren't included in the "facts." There's a reason that Appalachia has one of the lowest home invasion rates in the nation, despite being in the meth belt ..............
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