I would not expect this to happen overnight (or not in a couple of weeks either).
People surely are busy on whatever projects they are currently working on and it is not as if their town house is something they urgently need - it is more of a convenience thing. So building them will happen slowly one after the other. I only started on it, since it was my first project and I had nothing else lined up.
One thing that would help and encourage, though, could be if we start allocating landplots. That way we can see what areas will be dedicated to personal city houses and what can be used for communal or monumental buildings. Also, if you have claimed a plot, you are more likely to get started on it (at least that would be true for myself).
But how we would allocate plots, sell, auction, vote, give away, allocate by divine power, I have no idea.
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