True. Ideally you want to shoot into the right flank or back of an enemy blob and target the closest unit. Generally enemy cavalry should be your prime target if possible, especially if there is no to little of your own in the mix. The additional bonus against cavalry enlargers the gap between enemy kills and 'friendly fire', doubly so with the Frankish skirmishers and their special +30.
Overall the considerable need to micro is the main reason why with the Franks I just use them one one wing.
P.S: Whistling shot can be great because it deals so little damage while hammering the morale and giving the rate of fire penalty. Not that it makes that much of a difference in kills with the poor Nordic archers. If you have a unit with decent moral winning a fight, especially against the often-encountered levies, stacking penalties will give you a quicker victoriy with fewer casualities suffered.
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