What the numbers will not tell you is that the Clan Competitions keep the Clans alive, giving them something to do. The Clans provide stability to the community. The larger the Clan base, the more active the Multiplayer community, offering more folks to play against on a regular basis.
The larger the Multiplayer community, the more attractive the game is to the Single Player (even if they don’t play Multiplayer). The logic being, “if all of those people are having that much fun, it must be a good game”. A strong and thriving Multiplayer Community is the best advertisement a game product can have. And the Clans, and the Competitions that keep them going, well worth investing in.
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