Why make factions and then not use them?

[Third spearman from the left]

So, I really don't understand CA's strategy, I know they have one, and I'm sure its based on marketing data that they got from somewhere, but the logic behind it eludes me. Cheers!

When was the last time CA did marketing research on the org? Have they ever?

While trying to constantly sell more and more games CA and Sega surely realise that the best form of sales generation is through word of mouth. Sure by adding in arcade style battles and uber units you might get a few button bashers for five minutes but then they are off again on to the next five minute wonder.

The real fans of TW series seem to have a constant thirst for TW games, expansions, add-ons and mods. You only have to look at the org to see that.

I hope CA and Sega have as part of their strategy have a plan to use the org as a tool in which to push the series to even higher levels. One way I believe this could be done would be to invite in the teams who create the best mods EB, RTR etc and give them an official stamp of approval. That way the mod teams could have access to hard code under CA supervision and then the mods could be downloaded for a fee, creating extra sales for CA and Sega with the mod teams help.

It's just an idea and maybe it is full of holes but we all want the same thing which is the best TW games possible.

[Julius_Nepos]

Well like I said I don't know where the marketing data comes from, it certainly didn't come from me since I certainly would not have advised them to make the choices they've made in regards to RTW and for that matter M2TW. It's apparent though someone, somewhere has told them fantasy units, anachronistic factions, and arcade style battles are what a majority of their target audience wants. They didn't just do this kinda thing arbitrarily. And while I'd like to believe that the users of these boards are a significant subset of the total Total War fanbase, this is likely not the case.

Sadly, I would wager good money that its the "five minute button bashers" are the ones CA must take into consideration the most. As far as the bottom line is concerned a sale is a sale. It matters not if the game is played for 5 minutes or 5 years. I can't say how much of a minority the hardcore fans make up, but it seems to me that CA has decided to grow the business and they think, rightly or wrongly, that catering to the devoted fan base is not going to produce enough profits for that task.

So I guess my point is, CA is going to be more concerned with the 13 year old who likes unlocking factions, using Druid "warriors" and Smashing the Seleucids with King Tut than the history buff who's grown tired of fighting Scythian Head-Hunting Maidens at Campus Getae. It's a fine line to tread and I don't envy the position the Creative Assembly is in. Perhaps it doesn't even matter if the decisions are logical or not, so long as they produce enough profits to keep the company in the black. I just hope the next Total War installment strikes a better balance all around.

[RabbitDynamite]

"No man ever went broke under-estimating the taste of the American public" - H.L. Mencken

Sadly, the world is not exactly over-flowing with video-gamers who also have a love for history. Nor is it over-flowing with discerning strategy gamers who genuinely love a challenge. But hey, that's where the real + of PC gaming comes in. It's up to saintly hardcores to make a game that earns the adulation of the devoted and will be played for years to come. Something they could do much better if it wasn't for the (illegitimate son) hardcoded (Freudian relations) limits