Pontos is finally up to snuff compared to other factions, but it certainly isn't at the beginning. It is correctly rated as one of the most challenging factions, and requires a good knowledge of phalanx tactics and plenty of battlefield skill besides. Herein I shall offer opening strategies and general tips.
I. How to Begin?
Your opening is crucial to succeeding in a Pontic campaign, as it is with many factions who start in sticky situations. You have two main avenues open to you:
A-Conquer the Eleutheroi settlements nearby. Sinope, Trapezous, and Nikaia all have ports, while Trapezous, Sinope, and Ankyra have mines. In general, I suggest avoiding Ankyra early on: it has a tough garrison that includes Galatikoi Tindanotae. These guys are basically the Galatian gaesatae, and will put a big hurting on your basic pantodopoi phalangitai.
Your armies in the field, believe or not, are capable of conquering a settlement each(Ariozabarnes/Sinope and Ariarthes/Nikaia); however, it should be noted these will be difficult battles, especially Nikaia, so you may wish to delay and/or hire some mercenaries. Alternately, you can levy some troops from Amaseia, where you can find slingers, phalangites, levy spearmen, and even good medium cavalry. You can send Ktistes off to Trapezous, or wait, either for the spring for Arsames or a marriage(to get experience to some one who is likely to be alive longer than the next few turns), or wait for Ariozabarnes to finish up in Sinope and have him lead your armies on Trapezous. It should be noted there is a sizable stack of archers and skirmishers in the province, which can be dispatched easily, especially if ambushed. Just keep an eye on it with your spy to make sure it doesn't ambush YOU, which would result in unwanted casualties. Your starting troops from the capital can handle the garrison. The governor(Neoptomeles, IIRC) is pessimistic and thus his soldiers will break easily.
tl;dr Pros/Cons
+Conquers a broad, rich power-base
+Level 1 governments available in all cities(except Ankyra)
+Stay at peace with the Grey Death for as long as possible
--Amaseia and Nikaia are vulnerable to attack from Mazaka and Ipsos respectively
-Runs the slight risk of antagonizing Hayasdan
B.Slay the Beast
The Grey Death, of course, will betray you. So, you may wish to simply get ahead of the game and betray it first. Capturing Mazaka is quite easy, and it affords you an excellent defensive position from which to deal with Seleukid counter-attacks. You can then proceed similarly to above, or go all out and get after Ipsos and Sardis, which would remove the Seleukids from Anatolia. Of course, you then align yourself with the Ptolemaioi and may cause your fellow dependencies to do the same in a swifter fashion.
tl;dr Pros/Cons
+Protects Amaseia and offers a strong position
+Flexible
+Mazaka has a mine and excellent recruitment
-You border the Ptolemies
-Mazaka isn't as immediately profitable as the Greek poleis on the coast
-If pursued all the way, makes you vulnerable to a Ptolemaic betrayal
Commonalities include paying off a great power in hopes they will continue smashing the other great power into a bloody pulp(or get smashed in turn.)
Also, in closing, a few notes on recruitment
1)Trapezous
This and Sardis are the only nearby ports, though Trapezous is more useful to you as the Bosporos is rich and the Sauromatae probably won't be much more than a minor nuisance.
2)Trapezous and Sinope
Both cities offer you an array of Hellenic soldiers, including hoplitai, hippakonistai, and peltastai. These elements will supplement your more rigid factional phalangites and cavalry. Additionally, Trapezous possesses some Caucasian units as well, including archers.
3)Ankyra
Though it may be a bit much early, Ankyra should be brought into your empire sooner rather than later no matter which strategy you pursue. The Galatian soldiers offer your army a lot more flexibility and power than it would otherwise possess, and also offers archers. Why am I making such a big deal about archers? Should you come to blow with the Hai or Sauromatae, you will find them very useful for neutralizing horse archers.
4)Amaseia
Though recruitment in the surrounding area is vastly better than it was in v81av2, Amaseia is still going to be your best recruitment center, and early on, could very well be your only one. As such, special attention must be paid to its maintenance. Build health and other population boosting buildings as quickly as possible here and lower the tax rate to keep the population booming.
Tips
1)DO NOT disband all of your soldiers. This is inadvisable due to the following reasons:
A)You will likely suffer large cultural penalties in conquered cities, meaning you will need some soldiers to keep order
B)The Seleukids can betray you at any moment, so you will want a workable force of defenders in vulnerable areas
2)If you're fighting a defensive battle and are outnumbered, try arraying your phalanx in a /\ pattern, with your cavalry and light infantry on the wings. This makes it very difficult for the enemy to flank your lines, and also doubles as allowing you to trap them in the teeth of the formation when/if you get the opportunity to flank them(it also works if they out-flank the formation as well).
3)As tempting as it may be to do so, don't do anything to Nikaia...at least with Ariarthes. He will get negative traits for killing fellow Greeks(-3 influence for enslaving, -5 for exterminating.) Unfortunately, Nikaia happens to be the most unruly of the nearby cities.
That's all for now.
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