You are missing the point if you play it like a conquer-the-world-o-meter. It is primarily about building something that you can identify with. The direction CA is moving the franchise is more toward balance and atmosphere, exemplified by the fact that the default objectives are no longer "conquer a mass of provinces," but are a much smaller set aimed at recreating the historical aims of the nations involved. The move to reduce the number of armies and provinces, and to take the recruiting of agents out of the players control accentuate this shift in emphasis, and makes the player care more about what he has. So of course you are not going to enjoy it very much if the only reason you play is for conquest; then the game might as well be a chore, much like how the latter parts of previous TW titles often turned out. To get the most out of it, you need to invest your faction with a little personality.
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