I got into red wine when I was living in Spain. Unfortunately, I got the idea in my head that a fantastic table red should be about $5–$7, something that's hard to replicate in the USA. Eventually me and some friends would hold five dollar wine parties, where we would all bring a bottle. We'd try them all, go through twenty or thirty bottles or so, to find the one great underpriced wine.

Premiat, now there was a wine. About four bucks, and as good a table wine as you will find anywhere. Unfortunately it's long gone.

Don't have the time to keep up anymore. Still believe that with inflation adjustments, a good table red should be no more than $10. But that's just me and my prejudices.