As long copy protection is man-made it can also be man-unmade therefore it is just a waste of time.

What they should do is provide good demos, not be months or god beware years late with the release compared to the original release date and

make sure the game can be bought around the world at the same time and not just in the biggest countries at first and then PERHAPS in some smaller ones months later. Eastern and Southern Europe for example. #1 the games cost the same as in Germany or the UK, where the wages are incomparably higher and not only that they cost the same, they arrive on shelves on shops 2-3 months later. And then the publishers wonder why everyone pirates stuff? And since very few really good games have been made lately, by the time the legit versions are available, people get bored with the game and don't buy it anymore.

For example: Tickets to Madonna's concert in Vienna cost €100 or so.
Tickets for Madonna's concert in Budva (Southern Europe) €50.
That's good marketing.

As opposed to this:

(it's a console example because the last game I bought was for PS3 but it serves the purpose)

GTA IV for PS3 - bought online in Canada. With money exchange costs, shipping, taxes and customs it cost me about €50
GTA IV for PS3 - in a games store here in Slovenia - €70

Instead of not giving the chance to copy, first give the chance to BUY THE BLOODY THING!